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Getting Your Affiliate Marketing Statistics Right

Affiliate marketing statistics can help online marketers to look further in their business to see what is viable, and what is not doing any good for them. Through this, they become aware of the effective ways to increase their revenues and to modify the ways and means that are not beneficial to them.

Online marketers may keep track of their products or the traffic generated to their websites but they may not be aware of the profit they make or the money they lose all the time. The daily marketing activities in an online site, with summary of all the data, is where affiliate marketing statistics can be obtained from. It commonly takes account of website traffic, conversion rates and sales, number of online visitors, rankings, and even clicks made into your site. If you are skilled enough to analyze the statistics derived from online marketing statistics you will be able to identify which area needs improvement. For instance, narrowing the keyword used to target the right clients needs to be changed because the previous keyword was not as effective as it should be. It can help increase potential sales and increase the income to be generated. This will help you improve in areas which are not efficient, or give clients more information about your product to convince them further in order to reach your goal, which is to make that sale. Through the information that has been uncovered with affiliate marketing statistics, it can give you a clear picture on how your online business is doing, so you’ll know what is working right for you and what is detrimental to your business.

Affiliate marketing statistics is a great tool in tracking how an online business is doing. It gives marketers a glimpse on how their businesses are keeping up with the trend and the competition at hand. It keeps them informed and makes them aware as to which areas need improvement in order for them to reach their full potential.

6 Ways To Be Your Own Legal Marketing Coach

While it’s always beneficial to have an outside opinion, not everyone has the budget or inclination to hire a CMO or marketing coach. And let’s be honest-even the most expensive coach can’t force attorneys to put their ideas into practice. By pulling from a coach’s overall strategy and adapting the ideas to your own daily marketing initiatives, you can propel yourself forward…on your own. Here are my best tips for being your own marketing and business development coach.

1. Be accountable to SOMEONE.
One of the greatest benefits of a coach is that you are always accountable to them. Identify someone (Spouse? Partner? Paralegal? Assistant? Colleague?) to keep you on track and ask them to check in and remind you to work on marketing and business development. If you’re not comfortable asking for help, set time in your (Outlook?) calendar and send yourself reminders. Even better? Enlist a partner in your marketing and business development journey and keep each other honest on what you’ve been doing to further the cause.

2. Get organized.
I present all my clients with a marketing binder at our second meeting. It contains a first draft of their marketing plan, articles that I think will help them with their efforts, and worksheets to keep track of their successes and challenges. While your binder doesn’t have to be as elaborate, it’s smart to have one place to collect all your ideas and plans. Print out relevant blog posts and articles, keep contact info for potential collaborators, list ideas for speeches or seminars and keep a list of referral sources.

3. Have a plan.
Though it may not be a formal marketing plan, you should, at the very least, sit down and brainstorm your marketing and business development goals. Then formulate a specific course of action (ie. Write one article a week; start a blog; set up 3 speaking engagements…) for reaching those goals. Keep in mind that the goals don’t have to be finance-related. Connecting with 5 old clients can be a fantastic goal if most of your business comes from referrals, while writing a book (or e-book) can help you build credibility within your practice area.

4. Send yourself inspiration.
I’m always passing on information to my clients that I think is relevant to their marketing goals. You can do the same. Sign up for tips and emails on marketing blogs (they don’t have to be law-related) and funnel them into a specific folder for you to peruse when you have the time to concentrate. Set aside an hour on the weekends, at night or early in the morning once or twice a week to clean out the folder and keep the tips or advice that you think you can apply.

5. Remove yourself.
I know it’s easier said than done, but try to be somewhat objective when evaluating your progress and initiatives. Step back and look in from outside. Read your articles or blog posts, look at your marketing materials and view presentations from the point of view of clients, potential clients, colleagues and referral sources. By putting yourself in their shoes you’ll speak more directly and create more powerful materials.

6. Make marketing a priority.
Marketing coaches help clients by steering their focus towards business development. Do the same for yourself. Just as I mentioned above, set aside time (as you would if you had a formal coach) to strategize and work on your plan of action. The only way to achieve results is to be dedicated and committed to the process.

No one can make you a successful marketer-except you. By adapting some of the strategies of marketing professionals, it becomes simply a matter of time and focus to help you reach your goals. Stay on track, stick to the plan and constantly refresh your thinking and research with new ideas and advice. As hard as it may sound you CAN be your own coach!

Internet Marketing – 2 Questions To Ask Before Promoting Products

In any online business, certain questions have to be asked before starting your venture. There are some questions that are so pivotal to your success that if you don’t know the answer to them, it could be the difference between success and failure. Yes, all off of a few simple questions.

Now if you want to have success online, it’s very important that you know the answers to these questions. Never take for granted the simplicity of internet marketing, and think that you will have overnight success. It doesn’t work that way. You have to put in hard work, and market your business like a marketing rebel.

I want to share with you a few questions that will help you get started towards making profits in your business simply and easily. These questions shouldn’t be overlooked. Otherwise… you could wind up failing faster than you can see sales. Here’s the first question you should ask yourself:

1) Did I pick the product first, or the niche?

This is a very important question. You never want to create or find a product and then go in search of someone to sell it to. Instead, it should be the other way around. First find a starving, hot niche, and offer them the product that they are looking for. You will get a lot of sales simply by doing this. And it’s very easy to do.

Simply go and do a little background research before you start selling anything. Is there a forum in the niche that you can participate in? Do the keywords for this niche get a lot of searches every month? Can you make a blog out of this niche? Are there a lot of places to advertise online for this niche? These are the kind of questions you need to be asking.

Do yourself a favor and analyze your online business. Did you pick the product first, or the market? If you picked the product, you may have to start all over again and go back to step 1, because if you don’t… you will find yourself spending a ton of money, just to get mediocre sales. Here’s another question to ask yourself:

2) Are you willing to spend a lot of hours on your business everyday?

You will hear from people that they only work 4 hours per week on their internet business. They can do this because they invest a lot of money into advertising. But if you don’t have heavy advertising funds, then you will need to do some free marketing. There’s nothing wrong with free marketing, you just have to do a lot of it to see the results that you’re looking for.

You typically have to spend a lot of hours everyday in your business if you’re going to do the free marketing route. Put yourself on a daily marketing plan and carry out those goals everyday. This is one of the best things that you can do for yourself, and I guarantee that you’ll start seeing better results if you do so.

Make sure you have great answers to the 2 questions above, because if you can come up with great answers, you will more than likely make money in your business.

Good luck with marketing your business online.